March of Dimes recognizes the importance of protecting your privacy. This notice will explain what information we collect from you when you visit our websites, mobile applications and blogs, the way we use this information, and the choices you can make regarding our use of your personal information.
Information we collect and how we use it
We collect information such as your name, age, gender, personal or business address, occupation, e-mail address, user name, phone number and credit card details that you provide both online and offline.
We collect this information online, for example, when you:
- Sign up at the March of Dimes websites
- Make a donation online or sponsor an event participant
- Register for a fundraising event
- Participate in our social networking community
- Take a professional education course or register to join our professional forums
- Purchase publications or professional educational materials
- Register to use our mobile applications
- Request a newsletter
- Ask a question of our experts.
- Enter one of our contests or sweepstakes
- Use our digital products
- When you make a donation via our online Gift Guide
- Submit a story for the remembrance wall, unspokenstories.org, or our online story hub.
- Advocate through one of our action network appeals
We may receive information about you from our third party partners' websites, such as when you register with the OneCause platform to conduct do-it-yourself fundraising events or when you register with our Volunteer Hub (operated by Dynamic Signal, Inc.) to receive volunteer education or engage with our volunteer community.
We also obtain this information offline, through registration forms, telemarketing appeals and postal appeals when you:
- Take part in any of our events.
March of Dimes also receives names and addresses of potential donors from other companies and organizations.
We may obtain additional information and also update information we may have concerning you, as a result of your subsequent involvement with March of Dimes as a donor, volunteer, participant in our events or other engagement in our mission.
We use this information to register you to participate in our events, online communities and continuing education programs, to respond to specific questions you may have, to honor requests for brochures or newsletters, to deliver products or course materials, to administer tests, to process payments and donations made online and also to contact you about new materials, activities, events and opportunities to volunteer and contribute to local and national programs and research initiatives.
March of Dimes’ Community
When you create an account at marchofdimes.org or join one of our online communities, we will ask you to let us know what interests you or the reasons for visiting our website. We save this information, together with information about your relationship with the March of Dimes in the past – such as a donation you may have given -- and any involvement you may have with us in the future, in order to provide information that is most relevant to you. Our online communities include, for example, our Share Your Story online community.
When you sign up at our March of Dimes website, you will be able to use certain applications and services, such as our ovulation indicator. The information you provide to use these services will be deleted at the end of your session unless you specifically request us to save it for you.
When you log on through Facebook® to our mobile application, CineMama, using your email address, Facebook will provide us with your basic information – your user ID, your friends’ user IDs, and any public information, including your name, gender and locale. To learn more about the information Facebook® shares with us when you connect with our application, please visit the “Other websites and application” section of the Facebook Data Use Policy here. We use the additional information concerning your pregnancy that you provide when you set up the application to create the calendar and CineMama’s various other features and to provide you with tips and timely information about your pregnancy. March of Dimes will share the information that you upload to CineMama – including photos and diary entries – as you allow in your privacy settings. Please read the FAQs at our CineMama app that explain the CineMama privacy settings.
Becoming a Mom
When you register for the Becoming A Mom online educational program, you will be required to provide us with your basic information – name, email address and ZIP code. Following registration, you may also be asked about your areas of interest, stage of pregnancy, etc. The information you provide will be used solely to select and deliver you with relevant and personalized content through the Becoming A Mom program. Your sponsoring employer/organization will also have access to certain limited information about your participation in the program as more fully described in “Sharing your personal information” below. If you consent at registration, the March of Dimes may also use your contact information to send you mission, advocacy, fundraising and/or event communications.
E-Learning (including Health Equity Education and Professional Education)
You may receive access to MOD E-Learning through your sponsoring employer / organization. When you participate in our E-Learning platform or services, you will be required to provide us with some information, including (for example) your name, your email address, your sponsoring employer / organization, your profession and title, and some additional information as may be required for credentialing (such as your birth date and association membership credentials).
Your sponsoring employer/organization will also have access to certain limited information about your participation in the Program. If you consent at registration, the March of Dimes may also use your contact information to send you mission, advocacy, fundraising and/or event communications.
March of Dimes is the owner of the information collected in connection with our E-Learning platform and services, and we may use this information as permitted by this Policy. For example, we may use your information for credentialing purposes. We may also share aggregate, non-personally identifiable information with third parties, such as third party sponsors or supporters of the Programs. We may also use the information for purposes including evaluating system performance, platform health, and identifying problems or enhancements to our services.
Ask our experts
Our service, "Ask our experts," allows you to ask questions, including questions that may involve health issues.
Personal health-related information included in specific questions submitted to “Ask our experts” is used solely to enable March of Dimes professionals to best answer your questions. This information is never shared with any third party.
Records regarding the type of individual inquiries we receive are used to create aggregate reports, without reference to any personal information, for internal use only. Your individual queries are accessed only by March of Dimes employees on a "need-to-know" basis and are purged after one calendar year from the date of inquiry.
March of Dimes Inc. offers a mobile messaging program (the “Program”), which you agree to use and participate in subject to the following Mobile Messaging Terms and Conditions (the “Mobile Messaging Terms”). By opting into or participating in the Program, you accept and agree to these Mobile Messaging Terms.
User Opt In: The Program allows users to receive mobile messages by affirmatively opting into the Program. Regardless of the opt-in method you utilized to join the Program, you agree that these Mobile MessagingTerms apply to your participation in the Program. By participating in the Program, you agree to receive autodialed or prerecorded marketing mobile messages at the phone number associated with your opt-in, and you understand that consent is not required to make any purchase from Us. While you consent to receive messages sent using an autodialer, the foregoing shall not be interpreted to suggest or imply that any or all of March of Dimes’ mobile messages are sent using an automatic telephone dialing system (“ATDS” or “autodialer”). Message and data rates may apply.
User Opt Out: If you do not wish to continue participating in the Program or no longer agree to these Mobile Messaging Terms, you agree to reply “STOP,” “QUIT,” “END,” “CANCEL,” “UNSUBSCRIBE,” or “STOP ALL” to any mobile message from Us in order to opt out of the Program. You may receive an additional mobile message confirming your decision to opt out. Alternatively, you may opt out of the Program by calling March of Dimes’ customer services at 1-888-MODIMES or by sending an email to [email protected]. You understand and agree that the foregoing options are the only reasonable methods of opting out. You also understand and agree that any other method of opting out, including, but not limited to, texting words other than those set forth above or verbally requesting one of our employees to remove you from our list is not a reasonable means of opting out.
T-Mobile and AT&T provide daily files for phone numbers that have deactivated from their network or been ported from one carrier to another. We proactively opt-out deactivated numbers from our subscription list.
Duty to Notify and Indemnify: If at any time you intend to stop using the mobile telephone number used to subscribe to the Program, including canceling your service plan or selling or transferring the phone number to another party, you agree that you will complete the User Opt Out process set forth above prior to ending your use of the mobile telephone number. You understand and agree that your agreement to do so is a material part of these Mobile Messaging Terms. You further agree that, if you discontinue the use of your mobile telephone number without notifying March of Dimes of such change, you agree that you will be responsible for all costs (including attorneys’ fees) and liabilities incurred by March of Dimes, or any party that assists in the delivery of the mobile messages, as a result of claims brought by the individual(s) who is later assigned that mobile telephone number. This duty and agreement shall survive any cancellation or termination of your agreement to participate in any of our Programs.
YOU AGREE THAT YOU SHALL INDEMNIFY, DEFEND, AND HOLD MARCH OF DIMES, MARCH OF DIMES’ AGENTS, AND ANY THIRD-PARTY SERVICE PROVIDER MARCH OF DIMES USES TO SEND TEXT MESSAGES HARMLESS FROM ANY CLAIM OR LIABILITY RESULTING FROM YOUR FAILURE TO NOTIFY MARCH OF DIMES OF A CHANGE IN THE INFORMATION YOU HAVE PROVIDED, INCLUDING, BUT NOT LIMITED TO, ANY CLAIM OR LIABILITY UNDER THE TELEPHONE CONSUMER PROTECTION ACT, 47 U.S.C. § 227, et seq., OR SIMILAR STATE AND FEDERAL LAWS, AND ANY REGULATIONS PROMULGATED THEREUNDER RESULTING FROM MARCH OF DIMES ATTEMPTING TO CONTACT YOU AT THE MOBILE TELEPHONE NUMBER YOU PROVIDED.
Program Description: Without limiting the scope of the Program, users that opt into the Program can expect to receive messages concerning March of Dimes’ commercial activities and your relationship with March of Dimes, including, but not limited to, messages concerning March of Dimes’ events, campaigns, advocacy, fundraising, your account information, and your orders from March of Dimes.
Cost and Frequency: Message and data rates may apply. The Program involves recurring mobile messages, and additional mobile messages may be sent periodically based on your interaction with March of Dimes.
Support Instructions: For support regarding the Program, text “HELP” to 40789 or email Us at [email protected]. Please note that the use of this email address is not an acceptable method of opting out of the program. Opt outs must be submitted in accordance with the User Opt Out procedures set forth above.
MMS Disclosure: The Program will send SMS TMs (terminating messages) if your mobile device does not support MMS messaging.
March of Dimes Disclaimer of Warranty: The Program is offered on an “as-is” basis and may not be available in all areas at all times and may not continue to work in the event of product, software, coverage, or other changes made by your wireless carrier. March of Dimes will not be liable for any delays or failures in the receipt of any mobile messages connected with the Program. Delivery of mobile messages is subject to effective transmission from your wireless service provider/network operator, and is outside of March of Dimes’ control.
Age Restriction: You may not use or engage with the Program if you are under thirteen (13) years of age. If you use or engage with the Program and are between the ages of thirteen (13) and eighteen (18) years of age, you must have your parent’s or legal guardian’s permission to do so. By using or engaging with the Platform, you acknowledge and agree that you are not under the age of thirteen (13), are between the ages of thirteen (13) and eighteen (18) and have your parent’s or legal guardian’s permission to use or engage with the Program, or are of adult age in your jurisdiction. By using or engaging with the Program, you also acknowledge and agree that you are permitted by your jurisdiction’s applicable law to use and/or engage with the Program.
Truthful and Accurate Information: When you complete forms online or otherwise provide March of Dimes with information in connection with the Program, you agree to provide accurate, complete, and true information. You agree not to use a false or misleading name or a name that you are not authorized to use. If, in March of Dimes’ sole discretion, March of Dimes believes that any such information is untrue, inaccurate, or incomplete, or you have opted into the Program for an ulterior purpose, March of Dimes may refuse you access to the Program and pursue any appropriate legal remedies.
Information We Collect and How We Use It: The personal information March of Dimes may collect, includes your name, phone number, email address and certain marketing preferences. March of Dimes may also collect data with respect to confirmation that a message has been delivered to you, confirmation that you have read a message, and related information. March of Dimes may use the information for the following business purposes: (1) provide the Program and related customer service; (2) deliver information about March of Dimes products, services and campaigns, (3) improve the Program and services, (4) prevent fraud and comply with law, and (5) protect the security of March of Dimes’ systems. March of Dimes may combine the personal information March of Dimes obtains through your participation in the Program with offline or other online personal information March of Dimes retains about you.
Sharing your personal information
Legal and Business Disclosures
March of Dimes, when required, may disclose personal information in response to subpoenas, court orders or other legal process, to law enforcement agencies for the purpose of investigating any activities that we believe, in good faith, to be unlawful, to service providers who work on our behalf and adhere to our privacy policies, and to any successor in interest as a result of a merger or re-organization or by operation of law.
Online Fundraising Sites – March for Babies
If you join a team at one of our fundraising websites, your name and the total amount you have raised will be available to the team captain. Your postal address will be made available to those of your sponsors who choose to make their donation by check so that they can send the check to you. If you make a donation to a team, your name, address and e-mail address will be available to the team captain.
Your name and participation may also be shared with other team members and, if the team page is made public, with other online visitors to the fundraising site. If you make a donation by credit card or other electronic means (e.g., Venmo, PayPal, etc.), you may also be obliged to share information with and accept the terms and conditions of those third party payment platforms.
The March of Dimes will store the names and postal and e-mail addresses of potential sponsors that registrants have saved on their page. However, the March of Dimes does not contact those people unless they register as volunteers or donate to the March of Dimes.
March of Dimes Gift Guide
When you donate to March of Dimes through our Gift Guide, we will collect personal (name, email, address) and payment information necessary to complete your gift. This may include a shipping address if your donation includes a Thank You Gift or Inspired Gear. This information will be shared with our fulfillment partner in order to ship the product(s) to you.
Social Networking Sites and Blogs
Please be aware that personal information that you may disclose on message boards, in blogs and at our social networking sites may be visible to anyone visiting those sites and may be collected and used by third parties.
March of Dimes will not share any of the information that you add to your Share Your Story Personal Profile unless you choose to make it public in order to connect with others.
By entering our contests and sweepstakes you may grant us permission to publish your name and state of residence and use your name and/or photograph for advertising/publicity purposes in connection with the contest or sweepstakes. Please read the official rules of the contest or sweepstakes for more information.
When you create a bracelet to memorialize or honor a child, you may submit the child’s last name, date of birth, city and state and whether the child was full term or born prematurely. The information you provide will be public and accessible to visitors to the site.
When you donate on behalf of a particular child, your name may appear as a donor in association with a particular bracelet if you choose to make that information public by checking the appropriate field in the donation form.
If you have any questions concerning the Banding Together website, you may contact us at [email protected].
Becoming a Mom / Healthy Babies, Healthy Business
When you register for, and use, the Becoming a Mom online educational program, your sponsoring employer/organization will be able to see that you have registered for the program and will be able to view and track your course completion and program progress. The March of Dimes does not control, is not responsible or liable for any use or misuse of this information by your employer/organization.
Websites for health professionals
Any pre-tests or post-tests that you may take at our continuing education sites will be evaluated without reference to any personally identifiable information. This information is analyzed for the purpose of compiling aggregate statistics only.
Perinatal Nursing Education: If you use a token code purchased by someone else to access the Perinatal Nursing Education courses, that person will have access to the following information: whether you used the code, your e-mail address, and whether you passed or failed the continuing education test.
Information provided offline: rental lists and co-operatives
The March of Dimes may rent to or exchange with third parties the names and postal addresses of donors or volunteers (e.g., Mothers March participants) who have provided us with their name and address, as a way of raising funds to support important functions and services. These third parties may include March of Dimes event sponsors and other non-profit and commercial companies. Such parties are carefully screened and must comply with use policies established by the March of Dimes.
We may also provide certain personal information obtained offline -- such as a donor’s name, address and giving history -- to companies and cooperatives that use the information to help the March of Dimes improve its fundraising efforts. These companies and cooperatives may use this personal information to advise other third parties in their marketing and fundraising campaigns and may share your name and address, but no associated personal information, with those third parties. As noted in this Policy, you have the right contact us and request that your personal information be removed from March of Dimes systems. In such an event, you acknowledge that we may not be able to confirm deletion by third parties with which we have shared information under this provision.
The March of Dimes will store the password you create for the purpose of responding to you should you forget your password. Only those employees with the responsibility of responding to your request will have access to your password.
Information from cookies
By using cookies, we are able to deliver content that is more relevant to you in light of your interests and location and obtain information that helps us improve the design and functionality of our websites.
Third party data collection and advertising/California online tracking disclosures
We use third parties to provide us data about the use of certain of our websites and mobile applications, including Google Analytics, Flurry and Adobe, and to serve ads on our behalf across the Internet. These third parties may collect information about your visits to certain of our website pages and applications and may use technology such as cookies and Web beacons. The data collected is reported back to us, and we may link this information to personal information we have concerning you.
This information allows us to track which other websites have linked visitors to our site, and what pages of our site are used by and are of interest to those visitors so that we may better advertise our mission, programs and events.
If you would like more information about this practice and to opt out of having information collected by our web analytics companies, please link to Google Analytics, Flurry and Adobe/Omniture. You may opt out of online behavioral advertising by visiting www.aboutads.info.
E-mail a friend
In order to further our mission and inform you about what you can do to prevent birth defects and have a healthy pregnancy, we offer a feature on our websites that allows you to e-mail the article you are viewing to a friend. This feature requires that you enter your name and e-mail address and the name and e-mail address of the recipient. The March of Dimes stores this information for the sole purpose of sending this one-time e-mail.
Credit card transactions
Payment information, such as credit card number and expiration date, is submitted to us online when you make a donation, sponsor a participant in any of our events, purchase materials from our Online Product Catalog or pay for continuing nursing education modules.
The March of Dimes uses third party intermediaries, such as PayPal® and Verisign® and Apple Pay® and others as third-party intermediaries to process your online donations and payments. Your credit card information is transmitted over a secure connection between your computer and our server using Secure Socket Layer (SSL) encryption and is encrypted when submitted to the credit card processor.
This credit card information is never shared with third parties other than the processor, a consultant employed by the March of Dimes to help identify illegal credit card activity at our websites, and, in the case of the Online Product Catalog, the March of Dimes fulfillment center that is responsible for processing your order. Your credit card information may be stored for verification purposes, for processing recurring donations that you have authorized and for processing returns or back orders.
For information about credit card transactions made through Shop to Help, please see below.
March of Dimes Shop to Help and product promotions
The March of Dimes may receive product sales reports that contain your personal information such as name, quantity ordered, e-mail address and postal address. This information is used for internal reporting and monitoring purposes; it is not distributed outside of the March of Dimes to any other parties. The March of Dimes never receives credit card numbers from third-party sites.
Our data security practices
If you do not wish your child to participate in March of Dimes activities, please contact [email protected].
Your privacy rights under California law
California’s "Shine the Light" law regulates the sharing of personal information by a company for direct marketing purposes by requiring a company to notify a consumer of its sharing practices or by providing the consumer the opportunity to opt out of having his or her personal information shared with a third party free of charge. If you wish to opt out of having your information shared with third parties, please contact us at [email protected].
Contact us/Opt out
March of Dimes, Inc.
Attn: Privacy Manager
1550 Crystal Dr, Suite 1300
Arlington, VA 22202
E-mail: [email protected]
Please email us at [email protected]:
- If you prefer not to participate in our list rental and exchange program
- If you no longer want to receive e-mail communications
- If you do not want to receive postal mail or telephone calls.
If you have subscribed to any March of Dimes newsletters, you may unsubscribe by following the instructions in the e-mail containing the newsletter.
If you would like to learn more about the web analytics services we use and to opt out, please link to Adobe/Omniture, Flurry and Google Analytics.
If you would like to opt out of receiving behavioral advertising, please go to www.aboutads.info/choices.
March of Dimes also uses the Direct Marketing Association Preference Service to restrict the flow of unwanted communications to individuals. You can add your name to this file and opt out of certain solicitations by visiting the DMA website located at http://www.dmachoice.org.
© 2018 March of Dimes, Inc.